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Timing the Launch of Your New Product

When preparing to launch your new product, timing can play an important role. In this article, I will discuss the effects of product launch timing on increasing sales.

The first thing to consider is where you will be launching your product. This is important because depending on what platform you use to launch a product will determine when you decide to launch it.

For example, if you decide to launch your product on a particular website platform, such as a forum, the launch will depend on when the most people are most active on that forum. Make sure your launch reaches the largest possible audience.

If you are using your own website to launch your product and have a blog for example, you need to consider when your blog audience is most active and when they read your blog. This may depend on whether you are sending a blog update to a subscriber list.

For example, if you send your blog update every Saturday and that’s when people visit your blog, then you should launch your product on Saturday because people are already waiting to receive your blog update.

If you’re pitching your product to your email subscriber list, you need to analyze when people on your list tend to open your emails. You will probably find that some days your email open rate is lower than other days. Try to market your product on the days when the most emails are opened.

One of the great things about using an email campaign to launch your product is that you can prepare people for the launch. For example, you can build a certain amount of anticipation around your product launch so that people look forward to it and pay attention. This is especially effective if you offer a special discount to those who buy very quickly.

Considering the timing of your product launch is really about deciding when the most people will see your launch. It goes without saying that the more people see your launch, the more sales you’ll get. However, it’s important to clarify that this is only true if you know your product solves specific problems that the people watching your launch want to solve.

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